Target audience

Professionals who work with the Maghreb countries


No prerequisite


Significantly increase participants’ effectiveness in their professional relations with people from the Maghreb countries

At the end of the training session, participants will have the tools to:

  • Adopt an intercultural approach
  • Understand the context and culture of the Maghreb countries
  • Decipher cultural codes and analyse sources of misunderstandings
  • Adapt their communication and work methods
  • Decode decision-making and negotiation processes

Added value

  • Conducted by an expert consultant specialized on the Maghreb countries
  • Decoding the Nomad’ Profiler
  • Alternating theory and practical exercises
  • Access to Digital Learning for one year
  • Sharing  best practices
  • Personalized action plan


Adopt an intercultural approach

  • Develop awareness of particpant’s cultural biases
  • Understand the impact of cultures on behavior
  • Identify and overcome stereotypes

Understanding Maghrebi cultural codes

Discovering the cultural basics of Maghreb

  • Plurality of peoples and geographical amplitude
  • The impact of colonial domination
  • The richness of a thousand-year-old heritage
  • The question of democracy

Understanding the values of the Maghreb

  • Islam at the heart of behavior
  • Respect for age and authority
  • The influence of the collectivity
  • Time is immeasurable

Optimize your professional action with Maghrebi people

Communicating effectively

  • Create trust, personalize the relationship
  • The challenge of the implicit
  • The value of gestures and appearance
  • Manage sensitivities and anticipate misunderstandings

Adapting work methods

  • Feedback and dignity
  • Guidance and top-down management
  • Manage relationships and be on one’s toes
  • Just in time: milestones and notions of time

Conducting successful meetings and negotiations with Maghreb countries

  • Play along in negotiations
  • Cultivate patience and hindsight
  • Invest in the long term
  • Make decisions calmly

Adopting best practices

  • Recognize key principles
  • Avoid pitfalls, mistakes and misunderstandings
  • Create a tailor-made action plan

Available Inter-company courses Duration: 14 hours

* (Technical fees and lunch included)

Intra-company courses Duration: to define
Interested in customizing this training to your needs ? Contact us.

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